Beerud Sheth, CEO of GupShup, India’s largest social network,

Posted by on February 28, 2012 · Leave a Comment 

tells Fortune that SMS text messaging is India’s killer application. As wireless grows up in India, mobilizing the masses requires a killer application: SMS. More.

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Property classifieds about to quit newspapers for web

Posted by on February 28, 2012 · Leave a Comment 

With further strong growth in 2012, there is every prospect that this will be the year when the property industry’s spend on advertising on the internet will exceed that on local newspapers for the first time, said Rightmove’s MD, Ed Williams. More.

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Text is best for mobile promotions

Posted by on February 21, 2012 · Leave a Comment 

Mobile-owning consumers in the UK, Germany and France prefer receiving SMS-based promotions as opposed to other mobile channels, new research published by the DMA has revealed. More.

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