Fed Cup Final, Passion & Visibility
Enjoy the illustrated slideshow that highlights the 2006 Fed Cup Final between Belgium and Italy. Mobiya’s on court signage reached 75 countries via 25 national broadcasters. The fedcup.com portal received over half a million page requests during the Fed Cup Final weekend. Mobiya’s customers and investors enjoyed an exciting time with us during the weekend. Looking forward to the next draw.
Download mobiya_final.pdf
(4MB).
Four million Europeans actively write blogs
Mobiya defined classifieds as User Generated Content (UGC) or Consumer Created Content (CCC). Although classifieds content is very specific, the future of UGC/CCC will be driven by ‘special-interest’ portals/media publications with rich media integration, video being very important today.
Consumers that are blogging are the foundation of UGC, but how do you quantify the blogoshphere in Europe. A research conducted by Forrester Research estimated that around 3% or four million Europeans are active bloggers. Click here to find more details on the research results in terms of demographics, media consumption, etc.
Important remark: Forrester Research did forget to include the mobile media phenomenon, which might be the explosive driver for UGC/CCC towards the end of this decade.
SMS Still Most Popular Mobile Feature
A survey from the GSMA found that while SMS is still the most popular service on a mobile phone, MMS is still up there in third place. Source 160Characters. Top 10 ranking:
- SMS
- MMS
- Alerts via SMS/MMS
- IM
- Web browsing/search
- LBS
- Mobile radio
- Financial transactions
- Downloading content
- Mobile TV
- Video calling
- Video sharing
- Gambling
In 2007 ”Classifieds’ will be on the list… serviced by Mobiya.
Upload 2007 Social Networkig Conference
For all of you in the media industry struggling with the million dollar question how to capitalize the online social networking phenomenon, register today for Upload 2007.
Event details: 20 – 22 February 2007, Royal Garden Hotel, London, United Kingdom.
Vodafone UK: 3 million premium SMS messages a week
Vodafone customers in the UK are receiving an additional charge of 12p on Premium Rate text messages across all price points according to this article. This kind of technical errors and propaganda isn’t helping Mobiya to evangelize Premium sms as a safe and reliable mobile payment method. Equally important, a simple calculation from the figures in the article learns me that Vodafone would make £360.000 pounds a week in additional net revenues, which means that Vodafone handles 3.000.000 premium rated text messages. Read again: Three million a week!